TOSHIBA 40BV701 40 inch LCD TV 1080p HD Ready Freeview - £319.95 At Richersounds

Featuring an impressive 40 inch screen, the Toshiba is off to a winning start. Yet it's not just the size of screen at this price, but also the quality. With Full 1080p HD resolution, the 40BV701 offers the sort of detail and resolution you'd usually expect from much more expensive TVs. With a brightness of 450cdm, the 40BV701 gives vivid images and realistic colour. In short, it may be a budget 40 inch TV but there's nothing basic about the detailed and rich picture quality

• Price: £319.95