Panasonic Viera TX-P37C2B 37-inch Widescreen HD Ready Plasma TV with Freeview - £299.99 & this item Delivered Free

Watching TV is about moving images rather than still images. A still image in high resolution looks brilliant on almost any HD TV, but when the images are moving, you can see a clear quality difference as many TVs have difficulties to display fast moving contents without motion blur.

All Panasonic plasma TVs are equipped with 100Hz technology. This superb technology doubles the output frame rate, meaning the gaps of time between image frames are lessened. The more frames inserted, the smoother the overall imaging will be for the human eye. The 100Hz technology is a major benefit to you as it aids in creating flicker-less moving images.

You can see the difference Panasonic's 100Hz can make to action-packed scenes

Next Generation Contrast

With a 2,000,000:1 contrast ratio, you can rely on VEIRA plasma TVs to give you the deep black tones that you need. When you're watching movies, VIERA renders images just the way the director intended, even in scenes where it's difficult to achieve a proper balance of light and dark.

View Photos from your SD Card

It's easy to view full-HD images with the SD card slot. Watch and show your photos and motion images right after you take them. Simply insert an SD Memory Card into VIERA to display photos and full-HD videos on the large screen. An easy-to-see, easy-to-use thumbnail display has also been added. You can also enjoy special background music, slideshow frames and transition effects.

Game Mode

In Game Mode, quicker image response increases the enjoyment of video games when a game console is connected to the TV. What's more, VIERA produces the dark images in video games more clearly. This mode works with the anti-image retention (wobbling) function, too.